This is just a coincidence, but I happened to run across two similar stories today. The first is about a guy who had to replace his credit card due to fraudulent charges and therefore wanted to make sure that all his auto-payments weren't automatically updated:
He said Bank of America told him his credit-card account couldn’t be removed from the card updater program.... Bank of America said automatically updating card information is a customer convenience, and it works with customers to resolve issues. A spokesman told The Wall Street Journal that it has now removed Evans’s credit-card account from the updater program.
The second story is about a guy in Chicago whose property taxes suddenly skyrocketed because his $200,000 house had been newly assessed at over a million dollars:
Lloyd initially attempted to resolve the issue with the Cook County Tax Assessor's Office, but wasn’t taken seriously. “I told them that I had a substantial increase, and they were like, ‘everybody's taxes increase,’" he recounted.
However, after Lloyd got in touch with FOX 32 Chicago, it contacted the Assessor's Office and discovered the exorbitant tax bill was indeed an error, as Lloyd had claimed. "This property was given an incorrect assessment due to a permit that was unintentionally applied to the property,” a representative from the office stated.
One of these examples is a private company and the other is a public agency. Both unfolded the same way. The initial response was, basically, "bugger off," but when the press got involved it suddenly turned out that impossible things were possible after all.
But why? Why is it so hard to get "customer service" organizations to even take queries seriously in the first place? It's one thing to make a mistake, or for a poorly trained rep to have a hard time solving a problem. But that doesn't excuse the frequency with which people are simply told to take it or leave it without the problem even being looked at.
In the retail biz it's pretty common for customer service to be not just good, but maybe even more forgiving than it should be. It's considered to be a minimum requirement for a giant, faceless chain trying to gain customer trust. So why is it so uncommon everywhere else? Less competition, I suppose, along with higher switching costs. Still, I find it surprising that so few non-retailers even try to attract business with legitimately generous customer service. Everyone claims to have great customer service, of course, but almost no one does. Why?